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Member Charge Adjustment


Southwest Rural Electric Association, Inc. has recently completed a cost of service study with a third-party consulting agency, (C. H. Guernsey & Company).  This allows us to determine the expense of maintaining availability of power by rate class so that we ensure that we recover all costs appropriately.

After C. H. Guernsey’s analysis of the results from this study, a few things were recommended.  As a result, it is determined that all “general service accounts” will receive an $11/month adjustment in their customer charge, beginning May 1, 2019.   This change helps our cooperative pay for the cost of service for maintaining poles, trucks and other tools needed to keep our services on and reliable.

It is important for you to know that we are not changing the kilowatt hour price. In other words, your cost of energy is not changing. We are only increasing the customer charge, which helps us maintain our system and provide reliable electricity.

SWRE’s board and employees have always worked hard to provide the lowest possible rates to our members. As such, this is the first rate adjustment SWRE has had since 2010.  Our rates have and will continue to compare favorably to other electric providers in our region.

As you can understand, the cost of service has gone up greatly over the last ten years. The cost of trucks, poles, meters, line and more has increased our costs over the years too.

Please remember that we will also be moving to a single billing cycle on May 1, 2019.  All members will receive their bills around the 8th of the month and due dates will be moved to the 1st of the following month.


We understand these minimal changes can be difficult. We hope you’ll understand the changes are necessary in order for SWRE to continually provide you with fast, affordable and reliable electricity.

If you have any questions about these changes, please give our staff a call at 1-800-256-7973.  We’d love to chat with you.



To compare new and old rate charts, please see below.


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